Project Details
Challenge: Company's digital property needed an overhaul to fix current issues and support major initiatives.
Approach
- Stakeholder Interviews
- Comprehensive UX Audit
- Competitive Analysis
Deliverables
- Strategic Roadmap
- Short-term Quick Wins
- Near-term Enhancements
- Long-term Vision
Impact
An actionable report that summarized issues, outlined organizational and operational approaches, then combined findings into short, near term and long term suggestions.